Creative Direction
Visual Identity
Custom Typography & Symbol
YLEM Watches is a new wave in Swiss horology - born from pure design principle, not fleeting trends. Named after the primordial substance of creation, YLEM distills potential into form: elemental, intentional, and enduring.
More than a watch, it's an expression of clarity, precision, and quiet strength - designed to last, not to impress. Made in Switzerland.
Visual Identity
Custom Typography & Symbol
YLEM Watches is a new wave in Swiss horology - born from pure design principle, not fleeting trends. Named after the primordial substance of creation, YLEM distills potential into form: elemental, intentional, and enduring.
More than a watch, it's an expression of clarity, precision, and quiet strength - designed to last, not to impress. Made in Switzerland.
Renders by Girina Studio
Website design by Apres Creative Studio
Typography Rale Grotesk Base
